Chennai based IT firm just gave away 100 cars as 'well-done' gesture

A Chennai-based IT firm on Monday gifted as many as 100 cars to its employees for their constant support and unparalleled contributions to the company’s success and growth.

Ideas2IT, an It firm has gifted Maruti Suzuki cars to 100 employees. “We are gifting 100 cars to 100 of our employees who have been a part of us for more than 10 years. We have a strength of 500 employees. Our concept is to return the wealth we have received, to the employees,” said Hari Subramanian, Marketing Head, Ideas2IT.

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This comes days after another Chennai-based software-as-a-service company (SaaS) Kissflow gifted luxury BMW cars to its five senior executives, each worth about Rs 1 crore, as a gift.

The trend of giving cars as bonuses was made popular in 2018 when Savji Dholakia, a billionaire diamond merchant based in Gujarat distributed 600 cars to the staff of his company, Hare Krishna Exports which was presided by Prime Minister Narendra Modi who handed out keys to the brand new cars to four of the employees, including a physically challenged woman.

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