Amazon India is set to kick off its annual festive season sale, the 'Amazon Great Indian Festival,' on October 8, with exclusive early access for its Prime members starting a day earlier.
The company will offer products from a staggering 12 lakh sellers during this upcoming festival sale.
In a statement, the company expressed, "The highly anticipated festive extravaganza in India, 'Amazon Great Indian Festival' (GIF), is scheduled to commence on October 8, granting 24 hours of early access to Prime members."
Shoppers will get significant discounts on a wide range of products, including smartphones, laptops, and home appliances.
The company has confirmed that the base variant of the iPhone 13 will be available at an all-time low price of less than Rs 40,000. Similarly, the MacBook Air has also received a massive price reduction and is currently available for Rs 69,990.
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Interested buyers can expect discounts of up to 89 percent on various gadgets, including the Samsung Galaxy S23 Ultra and Motorola Razr 40 smartphones, as well as laptops, smartwatches, and more. SBI cardholders can enjoy an extra 10 percent discount.
According to a recent survey conducted by Nielsen Media on behalf of Amazon India, more than 77 percent of consumers emphasized that online festive shopping events enhance the convenience of their online shopping experience, thanks to options like expedited delivery.
The survey also revealed that 76 percent of Indian consumers tend to purchase luxury and authentic beauty brands during online festive shopping events.
Manish Tiwary, Vice President & Country Manager, India Consumer Business at Amazon, stated, "We are all set to deliver 'boxes of happiness' to our customers all over India. Customers will gain access to thousands of new product launches from top brands and hundreds of thousands of sellers across the country.
Our teams, including our dedicated delivery associates, are enthusiastic about making Amazon Great India Festival 2023 the most significant one yet for millions of customers across Bharat."