The hype around Shah Rukh Khan's 'Jawan' has reached unprecedented levels.
The advance bookings in India have broken records and now in Nepal all first day shows are almost sold out and this has prompted theatres to add 6AM and 7AM shows which is a rare phenomenon.
'The craze for Jawan is extremely high in Nepal. Multiplexes have given massive showcasing. Nepal's biggest multiplex, QFX Cinemas, has given 60 shows. Halls in Kathmandu, Pokhara, Narayangadh, Nepalgunj, and Butwal have also given high shows. Looking at the advance bookings, it is certain that there will be an aggressive opening in the first weekend,' film critic Bishnu Sharma, who also reports box office at Nepal’s leading online portal, said.
'All Thursday morning shows are almost sold out. As the Hollywood film 'Nun 2' will also be released on Friday, some shows may move towards that. Shah Rukh Khan's craze is very high in Nepal. If the word of mouth is positive, Jawan may surpass Shahrukh's previous film. Given the impact of Indian cinema and Shahrukh's fanbase, Jawan has the potential to make a significant impact upon its release in Nepal,' he added.
'Usually our booking opens around Wednesday for films releasing on Friday, but this time we started on Sunday. The bookings at multiplexes are encouraging, and the number of shows theatres have allocated is also notably higher compared to other films. It’s picking up with each passing day, and I think by Wednesday night you should see all the weekend shows fully booked,' said Bhaskar Dhungana, the owner and managing director of QFX Cinemas, the largest multiplex chain in Nepal.
SRK's last outing 'Pathaan' was also a massive success in Nepal.
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