Haryana Chief Electoral Officer Anurag Agarwal on Sunday directed teams under him to keep an eye on social media and ads being posted there by candidates or the political parties for expense accounting.
He said that the expenses for the social media ads will be added to the account of the concerned candidate or the party contesting the election.
About the guidelines of the Election Commission of India, Agarwal said that just like newspapers, television, and radio, election campaigning also takes place on social media platforms which needs money.
"Teams formed in the districts under the Election Commission's guidelines will closely monitor social media during the Lok Sabha general elections and ensure that any advertisements found are reported along with the expenditure details to the monitoring team.
"Based on the report, the cost of that advertisement will be added to the account of the concerned candidate or the party," he said, according to an official statement.
Polling for all 10 LS seats in Haryana will be held in the sixth phase of elections on May 25.