Japanese food popularity invites increase in food exports to India

The love for sushi and sashimi among Indians has led to a 40% increase in food exports from Japan to India, according to Japanese ambassador Kenji Hiramatsu. The growing craze and popularity of Japanese food in major Indian cities has escalated the demand for the authentic ingredients used in the cuisine. Both countries are trying to create an ecosystem that can help restaurants to have an easy access to Japanese ingredients and drinks in India.