Sunny Leone is the latest Bollywood star, after Amitabh Bachchan, Rajinikanth, Salman Khan and Malayalam actor Rima Kallingal, to enter the world of NFTs or non-fungible tokens.
Sunny's NFT collection, titled 'Misfitz', has 9,600 NFTs that are 'completely unique, minted on the ethereum blockchain', her website says. The digital pieces have been 'sold and minted', NFT platform Mintdropz tweeted.
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The actress tweeted to announce her first collectible venture. Sunny wrote, "MEET the MISFTIZ! This is misfitz HONEY! She loves the color pink…boys with tattoos…and then eats them for lunch. What the world has been waiting for!!! #SUNNYLEONENFT collectibles."
The rage for NFTs has taken India’s entertainment and social media industry by storm with a host of Bollywood and regional stars lining up to sell their digital collectibles.
In India, superstar Salman Khan recently announced the launch of his NFTs on marketplace BollyCoin.