In 2023, Apple experienced 4% growth in brand value, reaching $505,680 mn, securing its position as the top global brand of the yr, as per Interbrand
In 2023, Microsoft claimed the second spot, marking a 14% surge in its brand value, which escalated to $316,659 million
Amazon secured the third position in Interbrand's 2023 list of top global brands, witnessing a 1% rise in its brand value, reaching $276,929 million
In 2023, Google stood as the fourth leading global brand, with a brand value of $260,260 million, marking a 3% increase from the previous year
In 2023, Samsung ranked fifth globally with a brand value of $91,407 million, marking a 4% growth from the previous year, as per Interbrand’s list
Instagram ranked 16th on the list with a total brand value of $39,342 million after an eight per cent growth in 2023
Adobe secured the 17th position among the 'most valuable' global brands, with a brand value of $34,991 mn, reflecting 14% growth from the previous yr
IBM claimed the 18th spot on the list, showcasing a brand value of $34,921 million in 2023, with a 2% growth from the previous period
Oracle secured the 19th position among the 'most valuable' global brands with a brand value of $34,622 million, according to Interbrand's list
SAP ranked 20th on the list with a brand value of $33,078 million after a five per cent growth in 2023