Ajrakh print is a traditional form of block printing on textiles, particularly cotton, practiced in the Indian subcontinent, notably in the regions of Kutch, Gujarat and Rajasthan.
Ajrakh has received the geographical indication (GI) tag. This certification makes sure to safeguard a cultural heritage from a particular country or region and encourages the local people to keep it alive.
According to a report by The Indian Express, the Office of the Controller General of Patents, Designs, and Trademarks (CGPDTM) has awarded a Geographical Indication (GI) certificate to the artisans of “Kutch Ajrakh.”
As reported by The Indian Express, Professor John Varghese, School of Fashion, World University of Design said, "This is a much-needed step towards preserving the rich legacy of Indian textiles. “In a world of fast fashion and mass production." He added, “Ajrakh printing stands out as a testament to the beauty of slow craftsmanship and sustainable practices. Each piece is a labour of love, taking days, sometimes weeks, to complete.”
Actor Alia Bhatt turned heads at the Joy Awards in Riyadh draped in a bright red Ajrakh print saree designed by Abu Jani and Sandeep Khosla. The actor styled the saree with a matching strapless blouse with heavy earrings and minimal makeup.
The term 'Ajrakh' is derived from the Arabic word for 'blue', indicating the predominance of blue hues in this print.
The process of creating Ajrakh prints is intricate and involves several stages of washing, dyeing, and printing. It typically utilizes natural dyes derived from plants and minerals, such as indigo for blue, madder for red, and turmeric for yellow. These dyes are applied to the fabric using intricately carved wooden blocks.
One of the distinctive features of Ajrakh prints is the complex geometric and floral patterns, often arranged symmetrically. These designs hold cultural significance and often reflect the artisan's heritage and traditions. Ajrakh-printed textiles are used for various purposes, including clothing, shawls, bedspreads, and decorative items.
Beyond its aesthetic appeal, Ajrakh printing also carries social and environmental significance. Many artisans who practice this craft belong to communities with rich textile traditions, and the preservation of these techniques helps sustain their cultural heritage. Additionally, the use of natural dyes promotes sustainability and reduces environmental impact compared to synthetic dyes.
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