Social media is currently abuzz with pictures of Gigi Hadid, Zendaya, and other celebrities who recently attended the NMACC event in Mumbai. What managed to garner the attention of netizens was that these celebrities were seen in the traditional Indian Sari and it surely turned heads.
Well, as Sari made its global presence felt, it's time we talk about how this humble drape has turned into the new cool thing.
For the uninitiated, here's the history of Sari.
Its emergence can be traced back to the Indus Valley Civilisation, which came into being during 2800-1800 BC in northwest India. At that time, Saris were used to cover the modesty of Indian women. But with time, as fashion evolved, this garment was made with different kinds of fabric.
Artisans showed their creativity by using expensive stones, and gold threads to make the sari stand out. However, now in 2023, the definition of Saris changed yet again and this time, it is all about comfort and style.
In the recent past, a trend has emerged in which it can be seen that Saris are not just for OLDER WOMEN but young officegoers are also adding more of this 6-yard attire collection to their wardrobe.
With this, several brands have also started making Saris that are lightweight and easy to drape. And, this very touch of the modern idea of comfort and tradition is appealing to the younger generation.