Parle-G replaces its iconic girl's image with content creator's pic. Know the reason behind this 

Updated : Dec 28, 2023 13:35
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Editorji News Desk

Parle-G enthusiasts were surprised as the renowned biscuit company replaced its iconic girl's image with a photo of social media influencer and content creator Zervaan J Bunshah. Why you ask? Read on to know.

Actually, Zervaan had shared a video sometime back asking his followers, "If you meet the owner of Parle, will you call him Parle sir, Mr. Parle, or Parle G?" This post gained significant attention from netizens.

The video also grabbed Parle-G's attention, prompting a response from the Parle-G account: "Bunshah ji, you can call us the OG." Moreover, Parle-G later featured a smiling image of Mr. Bunshah on the biscuit wrapper instead of the iconic girl and shared it on their official Instagram page. The cation read: 

While you figure out what to call the owner of Parle-G, you can call us your favourite biscuit to enjoy with a cup of chai😍

What say @bunshah ji?

Thrilled by the gesture, Bunshah expressed his joy in response, sharing his childhood love for Parle-G biscuits.

“BAHAHAHAHAHA SEASONS GREETINGS INDEED. Parle G will always be my nourishment growing up, after any excursion, party, gathering, craving, fancy cake mein bhi ingredient rehta hai! I toh ate the biscuits as a kid thinking I'd become smarter. Usme toh kalti diya tum logon ne,” he wrote.

PS: This was apparently a one time fun thing done by the biscuit company and the iconic girl image on Parle-G packets continue to be there.

Also watch: Knorr unveils the ultimate culinary fashion statement with a mini bag; here's what you can keep inside it

Parle-G

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