Kerala is known for its high-end tourism facilities and to up their game, the Kerala government is all set to launch India's first women-friendly tourism app.
In the mobile application, there will be specially designed packages for women travellers and it will lay a special focus on solo women travellers.
Other than this, the app will also include women-led handicraft and souvenir production and sales units, amenities like restrooms, camping sites, licensed houseboats, caravan parks and ethnic cuisine units in various places, festivals and experiential and adventure packages.
In a press release, Tourism Minister P A Mohamed Riyas said that they want to make travel, hassle-free for women. Riyas also said that they rolled out this initiative in October 2022 in collaboration with the UN Women’s ‘Gender Inclusive Tourism’ concept.
It was also mentioned that this move focuses on creating 10,000 women ventures and 30,000 jobs in the tourism sector.
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