KFC has reached a remarkable count of 1,000 outlets across India, solidifying its position as one of the fastest-growing markets for the global quick-service chain. This achievement marks a momentous stride in KFC's expansion strategy, signaling its commitment to fostering growth in every market it serves, stated Sabir Sami, the CEO of KFC globally to Economic Times.
Operated by three franchisees under Yum Restaurants in India, namely Devyani International Limited, Sapphire Foods, and Burman Hospitality, KFC has been a prominent player in the Indian food industry since its inception in 1995. In an endeavor to fortify its presence, KFC has announced plans to generate over 100,000 job opportunities across the nation, affirming its dedication to contributing to the country's employment landscape.
In contrast, Pizza Hut, another prominent brand under Yum Restaurants, operates slightly over 800 stores in India, trailing behind KFC's rapid expansion. Market analysts have highlighted KFC's resilience in maintaining robust store operating margins despite encountering demand headwinds and a general economic slowdown.
The QSR industry, grappling with challenges such as inflation-driven consumer downtrading and escalating hyper-local competition, witnessed sluggish sales for major chains in the September quarter. Notwithstanding the sales downturn experienced by KFC, industry experts remain optimistic about growth prospects. According to ICRA, the top five players in India's domestic QSR industry are anticipated to collectively add 2,300 stores by FY25, with an estimated expenditure of Rs 5,800 crore.
Additionally, KFC has reaffirmed its commitment to inclusivity by aiming to double the number of restaurants operated by speech and hearing-impaired employees, showcasing a dedication to diversity and social responsibility. As KFC celebrates this significant milestone, its expansion trajectory in India remains poised for further growth and innovation in the dynamic food service landscape.