Highlights

  • Thrift clothes have redefined the fashion industry
  • There are more than 653k Instagram posts about thrift shopping
  • Sustainability is the heart of this trend

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Thrifting: GenZ shopping style to surge 127% by 2026

As per a report by a global thrift retailer, thrifting is becoming a global phenomenon and is expected to grow 127% by 2026.

Thrifting: GenZ shopping style to surge 127% by 2026

GenZs and Millenials never fail to keep up with the latest trends. Be it Y2K Fashion or the Socks and slides craze, they know it alllll! And how can we forget the not-so-latest but relatively new fashion obsession; thrifting. Yes, we all love it and it's here to stay.

The Covid-19 pandemic taught us many things and mainly the value of money. Not so popular five years ago, 'thrift clothes' have redefined the fashion industry and are a one-stop solution.

As per a report by a global thrift retailer, thrifting is becoming a global phenomenon and is expected to grow 127% by 2026. In fact, in India, currently, there are more than 653k Instagram posts about thrift shopping.

Thrifting has also caught the attention of several Bollywood stars such as Alia Bhatt, Genelia Deshmukh, Deepika Padukone and Bhumi Pednekar among others.

People have mastered the art of upcycling and reselling clothes and the best part is that sustainability is the heart of this trend.

Also watch: No or bleached brow is the new 'IT' thing; know how it became a trend

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