Highlights

  • Twitter brand replaces with 'X'
  • Part of Musk's superapp vision
  • Platform theme to change from blue to black

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Twitter is now 'X'; rebrand starts rolling out to users

Twitter replaces iconic blue bird logo with X. Elon Musk and Twitter CEO Linda Yaccarino have confirmed a complete redesign of the platform and a new name, X.

Twitter is now 'X'; rebrand starts rolling out to users

Twitter New Logo: Elon Musk, the CEO of Tesla, made headlines last year when he acquired the popular social media platform, Twitter. Now, the platform has been renamed to 'X', with its iconic bird logo being replaced with a new logo as well. Musk has been teasing these changes through a series of tweets.

Musk asked Twitter users to come up with a logo for the new name, promising to make it live worldwide. It appears that he was impressed by a logo shared by a Tesla investor on the platform, which he then shared with his followers.

As part of the rebranding efforts, Musk also conducted a poll asking users if they think the default platform color should be changed to black.

The name 'X Corp.' was registered back in March as the parent organization for Twitter, and it has appeared on Google and Apple's app stores as the distributor of the Twitter app.

Musk further confirmed the impending rebrand with a tweet stating, "And soon we shall bid adieu to the twitter brand and, gradually, all the birds." These changes align with Musk's previous desire to turn Twitter into a superapp.

The redesign and rebranding of Twitter have generated significant interest among users and industry observers alike. Many are curious to see how this transformation will impact the platform's user experience and overall popularity.

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